UX Designer Crafting Bold Digital Experiences

Designing products that people actually want to use. No BS, just great UX.

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I Design Products That Make Sense

With 8+ years in UX design, and 17+ years in web design, I've helped startups and Fortune 500 companies create digital products that users love. My approach combines data-driven insights with creative problem-solving.

Currently Senior UX Designer at Waters, previously UMass Medical School. I specialize in design systems, user research, and complex enterprise applications.

Research

User interviews, usability testing, data analysis, journey mapping

Design

UI/UX, prototyping, design systems, information architecture

Tools

Figma, Sketch, Adobe XD

Code

HTML, CSS, JavaScript basics for better design handoff

Selected Work

Projects that made an impact

Project 01

E-Commerce Redesign

Led complete UX overhaul of fashion e-commerce platform serving 2M+ users. Reduced cart abandonment by 35% and increased conversion rate by 28% through improved checkout flow and personalization.

UX Research UI Design 2025
View Case Study (coming soon)
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Riverwind Tree Farm

Website

Complete redesign of the Riverwind website, updating the look and feel, adding a fully responsive design, and improving SEO through content and page optimization.

Web Design Small Business 2022
View Case Study (coming soon) →
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50+ Projects
8 Years
15 Awards
5M+ Users

How I Work

1

Research

Deep dive into user needs, pain points, and business goals through interviews, surveys, and data analysis.

2

Ideate

Brainstorm solutions, sketch concepts, and explore multiple directions before committing to a design.

3

Design

Create high-fidelity mockups and interactive prototypes. Iterate based on feedback and usability testing.

4

Validate

Test designs with real users, analyze results, and refine until we achieve measurable improvements.

Let's Build Something Amazing

Currently open to freelance projects and full-time opportunities.